πΏ Wash + Color in One Step No extra steps, no extra time. Just use it like your regular shampoo β and watch it gently deposit color while it cleanses. Ten minutes. That's it.
π¨ 7 Shades to Play With From natural tones to bold statements β there's a shade for every mood, every style, every version of you. Switch it up, layer it, make it yours.
π‘οΈ Covers Grays + Maintains Color Fresh grays? Covered. Faded color? Revived. It works for both β so whether you're covering roots or refreshing your favorite shade, you're covered.
πΏ Semi-Permanent + Gentle on Hair No harsh chemicals, no damage, no commitment. The color gradually fades with each wash β giving you the freedom to try something new without the long-term commitment.
Who is this for? For the person who wants to keep their color fresh without scheduling a salon visit every three weeks. For the one who loves trying new shades but hates damaging their hair. For anyone who believes that great hair color should be as easy as washing your hair.
You care about looking like you just stepped out of the salon β even when you just stepped out of the shower.